“अरे बैनी! चोखी मिरच लेकर आओ!!”-“Hey sisters! Bring the top-notch chili powder!!”

At Kashika, our didis from rural villages near Rajghat, Varanasi use their traditional wisdom to choose the right raw material and blend them into aromatic spices that are fiery and vibrant, just like them. The raw materials are cleaned by hand, just like our households, and the care they pour into making the spices is unmatchable. This gives these PURE spices the indigenous scent of home. They pride themselves on impeccable taste, as the spices lock in the HEALTHY flavors, which is quite evident as they confidently tell their next-door neighbor, “ Arre Chachi, ekdam original masala hai, humne khud banayi le hui. Poora barosa kar sakhi la! ” [TRANS] Hey aunty, it is absolutely original masala, I made it myself ! Can trust completely”

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Why Choose Us

"औरतें बिलकुल बाहर निकलेंगी!"- Women will step out and not just sit at home.

Our didis are spirited and energetic! Their narrative is one of self discovery and  empowerment, that embodies the leap taken by women from benighted backgrounds. Click below to read their inspirational and uplifting life stories and how each one of these rural women negotiate in their own ways to do something for themselves. . This treasure trove of anecdotes and traditional tidbits will leave you richer by the letter!

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